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Objective of the Role:
This role reports to the Marketing Manager. Its purpose is to generate high quality sales leads for account directors, primarily through outbound telephone calls.. KnowledgePool is a provider of managed learning services. Essential to this role is the ability to articulate the business benefits of a service to senior decision makers in large organisations. Key Accountabilities and Responsibilities:
- Making the agreed number of outbound sales calls to identify new business opportunities in line with KnowledgePool's sales and marketing strategy.
- Liaising with Account Directors to arrange an agreed number of meetings with prospects and pass across new opportunities.
- Detailed understanding and effective presentation of the KnowledgePool service offerings.
- Accurate activity recording and reporting, as agreed with the Marketing Manager.
- Support the Marketing Manager and others, in maintaining accurate details of key contacts for prospect organisations.
- Collaborate with the Marketing Manager in the set-up of new lead generation campaigns.
- Provide feedback from calls and meetings to inform future improvements to KnowledgePool's sales approach, marketing collateral and offerings.
Key Competencies:
- Managing the Customer Relationship (Commitment to customers)
- Influencing (Working Together)
- Uses Information Effectively (Innovation)
- Delivering Business Results (Operational excellence)
- Self-Motivation (Working Together)
- Team Working (Working Together)
- Making Good Decisions (Operational excellence)
Skills, Experience, Attributes and Qualifications:
- Excellent communication skills, an ability to communicate well with a variety of professionals, up to director level
- Clear telephone manner - good diction and clarity of speech
- Ability to recognise and interpret business needs, to enable the selling of a strategic service to senior decision-makers
- Confident to deal with 'cold calling'
- Solid Microsoft Office experience in Outlook, Word and Excel
Desirable Skills, Experience and Qualifications:
- Knowledge of the UK training market
- Experience of the outsourcing business
- Experience of using customer relationship or lead management systems, in particular salesforce.com
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